Tuesday, September 27, 2016

How to Stream Using YouTube Live and Hangouts On Air


How to Stream Using YouTube Live and Hangouts On Air

If you didn’t know, we have a Freedom-Preneur show every week so that we can share valuable information that you need to know. This past Wednesday, before we did our show, I took this video explaining to you how we get set up. I will show you how to stream using YouTube Live and Hangouts on Air.
You can no longer go through Google+ to access your Hangout on Air. This posed a problem for us, because we do our shows live on Wednesday nights. to do a live show in Clickfunnels.
If you didn’t know, we don’t record our shows ahead of time. That is already a unique thing we offer to our readers, because if you know much about Clickfunnels, you’ll know most of it is pre-recorded. It is important to us to have the interaction with you all during the show.
Now that changes have been made with Google+, this is the process we use to stream live for our Freedom-Preneur Show.

How to Use YouTube Live and Hangouts On Air

Make sure that you do each of these steps in order so that you can do your show

  1. Sign into your YouTube channel
  2. Click on video manager
  3. Click the live streaming option
  4. Locate and click on events
  5. Look at the top right and find- new live event
  6. Select Type: Quick
  7. Create a title of your video
  8. Go Live
Once you have done those steps, you will need to login to your Clickfunnels account.

How To Stream Live Through Clickfunnels

Since we prefer to go live for our shows, we have a work around to add the YouTube link we created into our Clickfunnels page. After you do all of the steps to get your video started, you will be able to grab your YouTube link and input it into your Clickfunnels page. 
Here’s what you will need to do next-
  1. Go to your live show page in Clickfunnels (this is a page that you have to set up ahead of time in your account)
  2. Click on the video
  3. Video Type- YouTube
  4. Paste in the video URL
  5. Save the changes
After you do all of these steps, click preview to make sure it is working correctly for you. Before you send it out live, you will want to be certain that it is streaming properly.
When you go to the preview page, it should say “Live stream is starting soon”. This will let your viewers know that you are going to be on shortly.

Start The Broadcast

Once you have all of these components together, you can start your live broadcast. If you have been going through your Google+ page, and no longer have that ability, this is how you can go live.
Need Clickfunnels training? Be sure to check out our Freedom-Preneur Academy where we will address this exact type of topic.

Establishing Cash Flow in Business

Establishing Cash Flow in Business
Whenever we are starting a new business or venture, cash flow is the most critical element. As Paul Maguire says, it’s oxygen for your business. That means planning your month, quarter and years promotions and activities are vitals and required for your success.
To help you plan for the close of the year, I put together a quarter branded plan outlined with examples of how I manage my sales cycles to keep the cash flow in business going. 

For Better Cash Flow in Business Think About Your Entire Quarter

It is important to understand your budgeting needs for the entire quarter. This will allow you to break down your financial needs for each month and see how they fit together. If you are going to be successful in your business, you need to know what your financial commitments are.

You Need a Budget

If ever there was a need for a budget, it is when you are a business owner. Without an understanding of your financial obligations, you can get into deep trouble real quick. What if you have a big bill that you need to pay in the second month of the quarter? How are you going to pay the bill if you haven’t earned enough in sales?
That is why having a quarter branding plan is essential.

What is a Quarterly Branding Plan?

A quarterly branding plan allows you to map out exactly what you need to do to bring in the earnings necessary to cover both your personal and business expenses. You will develop very specific action plans that help you know what has to be done every day in order to reach your goals.
Download this Quarter Branded Plan example for free.

Quarter Branded Plan

In this document, I give you a real life scenario of how Brian and I would structure our quarter to host an event. In order to get interested people to the event, we will launch a 4 week workshop and host weekly calls to bring in new members to our Freedom-preneur academy.

What is the Freedom-preneur Academy?

Over the last few years, we have realized that there is a major hole in the online marketing industry. If you do enough searching around and digging, you will find all of the information you need to build a successful business. The problem is, many people run out of time and funds long before they find all of that information.
We created the Freedom-preneur Academy to house all of that valuable information you need to be successful. When you sign up to join our academy, you will have access to training videos and worksheets that will help you know exactly what you need to do.
Not only do we offer the video training courses, but you can also plug into the online community of other Freedom-preneurs that are in the academy. These men and women bring so many skills and knowledge to the table.

Establishing Sales Funnels and Developing a Lead Magnet

If you are going to effectively establish cash flow in your business, then you have to understand sales funnels. Developing the right lead magnet is where you need to start. A lead magnet is a free product, like an ebook, that will grab the attention of your target audience.
Download this free PDF that will lead you through developing an effective lead magnet.

Creating Lead Magnets With Links


Thursday, September 22, 2016

The No. 1 Marketing Strategy for Newbies

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The No. 1 Marketing Strategy for Newbies
Internet marketing newbies usually make the mistake of focusing on the wrong area of their business, which slows down their progress. A lot of people overcomplicate this matter, and the best way to get started is to use direct response marketing.
Direct Response Marketing
To get a sale, you first have to communicate with your prospects. Direct response marketing is all about that. It’s a marketing strategy that contains specific calls-to-action and encourages the customer to take action.
For anybody starting out in this industry, direct response marketing should be your first port of call. Sure, it’s an ego-boost to be knowledgeable about the latest “must-know” tactics and secrets of sales and marketing, but the very basic principles of selling haven’t changed.
Direct response marketing is all about that. Once you’ve established your skills in direct response marketing, your next step is to focus on creating an ad. Remember, direct response marketing is a measurable strategy.
After you’ve achieved profitability, you should reinvest your money back into your business and keep your efforts consistent. You should continue it for years to come if your first marketing strategy worked well.
Call-To-Action (CTA).
For more information on how to write a highly effective call-to-action, click here.
You shouldn’t fear old principles like direct marketing. Embrace it and get your first sale through the door; that should be your number one priority at this stage.
The Main Advantage.
Good direct response marketing requires a filtering process where your customers can learn about who you are and what service you have to offer. It should filter leads that are well informed about your services, therefore being preconditioned to want to do business with you rather than your competition.
Embrace Old Principles
A few years ago, one of the biggest soccer clubs in England’s premier division reappointed Kenny Dalglish, one of its most iconic managers who had been “out of the game” for 20 years. When asked by reporters if he can survive contemporary soccer’s superficial climate and deal with the prima donnas who are modern soccer players, he confidently answered, “They’re still human beings, aren’t they?”
Internet marketing newbies usually make the mistake of focusing on the wrong area of their business, which slows down their progress. Rather than developing crucial marketing strategies, they put all their efforts into brand advertising. When they should be focused on attracting more paying customers, a lot of time gets wasted on things like business cards and logo designs.
Conclusion.
Once you’ve established your skills in direct response marketing, your next step is to focus on creating an ad. Remember, direct response marketing is a measurable strategy.
Techopedia defines this strategy as “a type of marketing that elicits a specific, measured response resulting from a consumer’s direct response to a marketer. Direct response marketing facilitates the delivery of a call-to-action and outcome via online or direct interaction for immediate feedback and response.”

The Highs and Lows of Starting a Business

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The Highs and Lows of Starting a Business
Self-Doubt
If I was far behind everyone in this industry, I remember feeling that a sense of self-doubt would creep in slightly and I’d often wonder whether I was able to start an online business. When they first start out, I had absolutely no experience in this industry; a feeling many new entrepreneurs may have.
Entrepreneurs will go on a roller coaster journey throughout their business’ lifetime, and the truth is, it probably won’t stop as you begin to scale. That’s okay. It comes with the territory.
Financial Worries
An inevitable low that all newcomers will face is a lack of money. I had quit college and all the little odd jobs I had just to focus on my business when I started.Success breeds success, so you should just keep focused and work hard at your craft.
You should make it a point to attend industry events whenever you can, especially when you’re going through a period of uncertainty. You just never know who you will be able to network with and how you will be inspired.
No Social Life
One of the ultimate lows of starting your business is that your social life suffers. That could be difficult for young entrepreneurs, in particular, to come to terms with.
It takes time to get out of that difficult period. It took me nine months to get to a relatively favorable financial position.
When you feel as if you’re not getting anywhere, you begin resenting people around you– your colleagues, the company, the industry. With time, you gain experience, and soon enough you’ll learn how to make money and be able to stop worrying about your financial situation.
If you don’t put in the hours, someone else will, and they may just take the advantage and win customers that could have been yours.
If you really want to succeed in this industry, then you have to make the sacrifices. As the guest speaker at the graduation ceremony of the University of Southern California, Arnold Schwarzenegger, then Governor of California, gave a highly motivating and famous speech, dubbed the “6 Rules of Success.” Speaking on the importance of working on your goals, regardless of public perception, Schwarzenegger said, “When you’re out there partying around … someone out there at the same time is working hard.”
I overcame these lows by waking up in the early hours of the morning to learn about the industry. I had a desire to build a business and to succeed. That by itself is a pretty enthralling high. As you become better and more experienced, the highs will soon outnumber the lows, but when you start out you’ve got to accept the many obstacles and barriers that you’ll face before reaching those highs.
Conclusion
You shouldn’t fear the lows; they’re inevitable when you start out in this industry. With enough drive, time, and effort, the highs will come.
Embrace the chaos that comes with being a start-up. Let the lows be seen as experiences necessary to take your company to higher heights.

Keep Your Drive Alive for Consistent Success

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Keep Your Drive Alive for Consistent Success
Perform at Your Full Potential
Because they don’t maximize their full potential, a lot of people fail to reach success. It’s extremely frustrating to know that an individual is capable of so much more than what they’re doing. There are two types of people who don’t achieve nearly as much as they could:
– Those who don’t believe they have more potential
Because they don’t believe they can live the same life as successful people, people in this category fail to reach their full potential. They feel that level of success is unattainable and beyond their capabilities. If they could turn that skepticism into belief, they could be living a completely different life– one that is rewarding, enriching and successful.
This lack of self-esteem stifles creativity and productivity. It may sound cliché, but everyone is capable of extraordinary things as long as they apply themselves and work hard. A simple change of perception can be the difference between living an average life with an average income and a successful life with financial freedom.
– Those who know their true potential, but don’t do anything about it
Compete with Yourself
People in this category fail to reach their full potential because they don’t believe they can live the same life as successful people. Those who know their potential but fail to work and reach it are the most frustrating to comprehend. When you set a target and compete with your personal best, you’ll find that it keeps you on your toes, and your productivity skyrockets. Because anything short of the previous month will feel like you’re going backwards, this type of goal will make you more determined to succeed.

Conclusion
As long as you keep tracking your progress and consciously strive to do better than you did before, your drive and focus will remain high. Don’t make the mistake of being too complacent with your business. You should always look to scale and get bigger and better.
Those who know their potential but fail to work and reach it are the most frustrating to comprehend. The only thing they’re lacking is the drive and focus. If they just push themselves to work harder, they can be whatever they want to be because they have the abilities and skills, and they know it.